Ford U.S. is finally opening up orders for its F-150 Lightning Electric pickup truck for the 2023 model year, after a halt of eight months because of high demand.
DETROIT – Ford Motor is raising the starting price for its F-150 Lightning Electric Pickup to $5,000 for the 2023 model year, citing rising costs and supply chain issues. Less than two months ago, Ford Motor announced a 6,000- to $8,500 increase in price on the Lightning, depending on model.
The iconic American carmaker, Ford, announced this week it had tripled its sales of electric vehicles (EVs) in the U.S. through September, led by the F-150 Lightning pickup/ute.
Fords overall sales of EVs from Iconic American Automakers increased by 197.3 percent compared with the same month a year ago, rising to 4,691. Ford sold 5,897 EVs in August, marking a 307.3 % jump in overall sales from the same month last year.
In June, overall sales of Ford and Lincoln vehicles in the U.S. increased 31.5% compared with a year ago, reaching 152,262, which is a good sign. Overall sales of electric vehicles by Ford Motor Company F were up 76.6 percent compared with the same period last June, reaching 4,353.
The F-150 Lightning was Americas top-selling electric truck in June, its first full month on sale, said Andrew Frick, vice president, sales, distribution, and trucks at Ford.
With F-150 Lightning now at 200,000 reservations, Ford U.S. is targeting an increase to 150,000 units per year by 2023. According to Ford, it will increase production at its Dearborn, Mich.-based Rouge electric vehicle center, starting with the goal of about 80,000 units for the second-generation F-150 Lightning.
While the next-generation F-150 Lightning uses the name of a past Ford performance, the F-150 Lightning is a brand-new model in the Ford truck line-up for the 2022 model year.
Ford is expected to have a doubling of production targets for an electric-powered version of its F-150 pickup before its spring 2022 release. Fords all-electric F-150 Lightne pickup sold more units than it has in any month since it launched last spring – 2,436 units – according to sales figures released today in October (opens in a new window).
Since its reveal, Ford has been taking reservations for F-150 Lightnings, taking $100 refundable deposits, and it originally reported the truck had received 20,000 reservations in its first day, with 44,000 reservations in the 48 hours following.
Earlier this year, Ford stopped taking reservations after having collected 200,000 refundable $100 deposits for the Lightning since its debut in May 2020. According to Ford’s official numbers, reservations from customers for the first-generation electric pickup truck have now grown to 120,000.
Ford U.S. said that the standard-range battery-equipped F-150 Lightning Pro, XLT, and Lariat models, which are built beginning this fall in the Northern Hemisphere (September through December, 2022) will provide EPA-estimated range of 386 kilometers (240 miles).